Marketing Resources

Resources, training, articles, and other tools you can use to market your business more effectively. We’ve put together information to answer your questions, expand your understanding, and help you build the marketing muscles you need to be successful. Choose a category to begin or scroll through recent additions.

5 Do's and Dont's of Copywriting for Email Marketing

77% of consumers prefer email over social media for personal and permission-based promotional messages. Additionally, 66% of users stated that they have made a purchase as a result of a marketing message they received by email.

The big question isn’t “Why email?” It’s “How do I get my email read?” Read on for tips.

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Kill the Company - The Creative Power of Misfits

This engaging read by noted organizational psychologist Adam Grant celebrates the power of bold thinking - and of considering how employee dissatisfaction can point the way forward.

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The Real Cost of WordPress

This comparison of the price of using Wordpress vs. Webflow is published by Webflow - yet it is a thorough look at many of the financial and level-of-effort considerations that go into choosing a website platform.

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10 Marketing, Web Design & Branding Statistics To Help You Prioritize Business Growth Initiatives

The infographics at the top of this article should be required reading for all business owners (and, bonus, it will take you about one minute to review them).

Then, keep reading for the explanation of why these things are important and how to apply them in your own business.

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How to use: Google My Business

It is essential for all businesses that they be properly listed in Google. This article gives you a simple explanation of what Google My Business is, then walks you through every step to set it up.

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